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The BMW Shorties 2010 Judges Clinic

Wednesday, August 25th, 2010

Official Press Release from BMW Group Malaysia

In its ongoing commitment to the Malaysian film making community, BMW Group Malaysia has been providing talented individuals the opportunity to develop and explore their creativity through the BMW Shorties short film competition.

Now in its fourth year, the BMW Shorties continues in its effort to strengthen the Malaysian cinematic community through the BMW Shorties 2010 – Judges’ Clinic.

With a panel of judges encompassing a wider scope of film makers than ever before, this year’s lineup of judges comprises of directors Tan Chui Mui, an international award-winning independent filmmaker and three time veteran to the BMW Shorties; Harun Rahman, an award winning documentary maker whose production credits include titles for National Geographic Asia and the History Channel; Award winning local actress Sharifah Amani; Manesh Nesaratnam, filmmaker and producer of the “Your Grandfather’s Road” crowd-sourcing film project as well as Nisha Omar, commercial producer and executive producer of the BMW Shorties 2007 award winning entry “K-Hole” and the BMW Shorties production “Teddy & I”

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All five judges will share their expertise and experience with budding filmmakers on filming and submitting an entry to the BMW Shorties.

Admission is free and registration can be made online via www.bmwshorties.com.my. Places for the BMW Shorties 2010 Judges Clinic is limited and is only available to participants on a first come first served basis. Details of the BMW Shorties 2010 Judges Clinic are as below:

Date: Saturday, 4 Sept 2010
Time: 9.00am-4.00pm
Venue: White Box, MAP KL, Solaris Dutamas, Off Jalan Duta, KL

See also: Autoworld Blog >> Blog Archive >> Oi, Your Grandfather’s Road ar??

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Restored BMW 3.0 CSi delivered at BMW Welt

Friday, July 23rd, 2010

The BMW Welt (or BMW World in English) is a huge facility in Munich built by the BMW Group as a product exhibition centre and also a glorified delivery bay for BMW cars. Customers opting to collect their new BMWs at the Welt are said to be treated to a very special experience that includes an exclusive tour of the Welt’s facilities and exhibitions.

Recently, the Welt delivered its first classic BMW, a 1972 3.0 CSi to an unnamed customer. It was the first completed project from the recently established BMW Classic Center that specializes in the restoration of classic BMWs.

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The Welt delivers its first classic BMW

“The successful restoration of the BMW 3.0 CSi shows that we are on the right track and that, together with our partners within the BMW Group network of facilities, we are capable of restoring vehicles to the highest quality standards and to individual customer specifications,” said Ralf Vierlein, Head of Sales and Aftersales at BMW Group Classic.

An additional challenge “The successful restoration of the BMW 3.0 CSi shows that we are on the right track and that, together with our partners within the BMW Group network of facilities, we are capable of restoring vehicles to the highest quality standards and to individual customer specifications,” said Ralf Vierlein, Head of Sales and Aftersales at BMW Group Classic.

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Customer was all smiles when collecting his car.

Restoration work performed to the car included repairs to substantial levels of body damage and a complete refurbishment of its interior. Technical and electronic defects acquired over the car’s lifespan were also painstakingly addressed and repaired. An additional challenge was thrown in by the owner who had requested for the car to be converted from it’s original 4-speed manual transmission to an automatic gearbox.

Plowing through materials from the BMW Group Archives, the BMW Classic Center engineers came up with the solution to fit an automatic transmission sourced from the BMW 2.8 CS – a task which consumed months of research and labour.

According to a statement in BMW Classic’s official website, future BMW Classic customers can also opt to have their restored BMWs handed over to them at the BMW Welt and experience the same handover process as per new BMW owners.

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Classic BMWs can now be delivered alongside new ones.

KON

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Second generation BMW X3 (F25) makes global debut

Thursday, July 15th, 2010

After some six years in the market, the first generation E83 BMW X3 finally retires to make way for its successor, the F25 which just debuted globally today. Built in South Carolina along with the X5 and X6, the X3 will be offered with a two model line-up at launch.

The entry level model is offered with diesel power, summoning the impressive 2.0-litre N47 D20 four-cylinder variable geometry turbo diesel to provide propulsion. Outputs are identical to the F10 520d, producing 184hp @ 4,000rpm and a max torque of 380Nm @ 1,750 – 2,750rpm for the xDrive20d variant. BMW claims a century sprint of 8.5 seconds en route to a 210kph v-max.

Alternatively, petrol power can be supplied with the aid of twin-scroll turbocharging and direct-injection by the 2,979cc N55 B30 engine that currently powers the 535i. Powering the xDrive35i, the N55 is rated to produce 306hp @ 5,800rpm and 400Nm @ 1,300rpm. A slightly different set of figures are quoted for the US market however, being 300hp @ 5,800rpm and 300 lb-ft (406Nm ) @ 1,200 – 5,00orpm.

American customers do not get the diesel, but are instead offered with the 3.0-litre N52 B30 engine for the xDrive28i as the entry level model. Named among Wards 10 Best Engines of the Year in 2006 and 2007, this engine still sees action in the X1 xDrive28i, the 730Li, and also the F10 528i offered in high-sulphur fuel markets. BMW quotes output figures of 240hp @ 6,600rpm and 230 lb-ft (312Nm) @ 2,600 – 3,000 rpm.

All three aforementioned variants of the X3 will be offered with BMW’s new 8-speed automatic transmission, though the xDrive20d is also offered with a 6-speed manual as an option. The manual version gets a gear shift indicator, and the xDrive20d is featured standard with Auto Start/Stop. The usual dose of BMW EfficientDynamics trickery offered in the X3 include brake energy regeneration, EPS Electric Power Steering, demand controlled ancillary components, intelligent lightweight construction and low rolling-resistance tyres.

The F25 X3’s suspension is said to be ‘completely redeveloped’ from the E83, featuring double wishbones up front and multi-link behind. Optionally available is Dynamic Damper Control, which allows allows the drive to choose between ‘Normal’, ‘Sport’, and ‘Sport+’ modes which changes damper maps, ECU response, and power steering assist.

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BMW X3 (F25)

KON

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History of the BMW 5 Series

Wednesday, May 5th, 2010

We take a trip down memory lane to re-explore the heritage of the BMW 5 Series ahead of the F10’s impending launch in Malaysia.

1. New Class 1500 sedan (1962 – 1966)

The 5 Series heritage did not strictly begin with the 1500, but it definitely has strong roots with this model. Indeed, almost every modern BMW’s DNA can be traced back to this car. Although production only commenced in 1962, the 1500 had already made its debut at the 1961 Frankfurt Motor Show.

Sitting up front is the 1,499cc M115 four-pot sending a modest 80hp to the rear wheels. BMW introduced their famous Hoffmeister-kink styling signature on this model, which also helped establish the Bavarian company’s tradition of producing sporty handling vehicles. As time went on, bigger-engined models such as the 1600, 1800, and 2000 came in, but it was the 1500 that started it all.

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Image: Official BMW release.

2. E12 (1972 – 1980)

Introduced at the 1972 Frankfurt Motor Show, the 5 Series debuted with a pair of 2.0-litre engines in the 520 and the 520i. Styled by Frenchman Paul Bracq, the 5 Series was so named because it was the fifth new model from Munich after the 1500 sedan above. The naming/numbering convention adopted by the E12 5 Series remains in practice today by BMW.

Other notable models of this generation include the 525 introduced in 1973 featuring the 2,494cc M30B25V straight-six engine rated at 145hp. The earlier mentioned 520 and 520i utilized the M10 four-banger carried over from the preceding 2000 sedan. Top of the line model of this generation was the 218hp M535i introduced in 1980.

Over its production span, BMW sold nearly 700,000 units of the E12 5 Series.

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Image: Official BMW release.

3. E28 (1981 – 1987)

Aesthetically, the E28 looks like a mildly updated version of the E12, with both models looking outwardly similar from many angles. However, this generation saw BMW advance their game in the segment by huge margins. Anti-lock brakes were introduced here, together with electronic fuel injection.

This generation also saw the debut of the legendary M5 nameplate, and also marked BMW’s first attempt at diesel power with the 524td. Bread and butter models have power outputs ranging from 90 to 184hp, sitting below the 218hp M535i. Topping the range was, of course the 286hp M5, which featured the 3,453cc M88/3 straight-six.

A fuel-efficiency oriented variant was also produced, dubbed the 525e, which had a 2.7-litre petrol engine tuned to develop its max output of 125hp at a lowly 4,250rpm, and churn out its peak torque of 240Nm at 3,250rpm. It was offered with a 5-speed manual transmission.

By the time it was withdrawn from service, the E28 sold over 722,000 cars in a production run of seven years.

e28
Image: Official BMW release.

4. E34 (1988 – 1994)

The third-generation 5 Series, the E34, debuted in 1988 with a clutch of six-cylinder models rated between 115 and 211hp. The range was then supplemented by the V8-powered 530i & 540i above them in 1992, and the four-cylinder 518i at the lower end of the spectrum in 1993. There was also the all-wheel drive 525iX variant launched in 1991.

The year 1992 also saw BMW bump up the M5’s output from 315hp to 340hp, accomplished by expanding the 3.5-litre S38 six-pot to displace 3.8-litres instead. Meanwhile the 5 Series Touring, featuring self-leveling air suspension also debuted in the same year. Total sales of the E34 worldwide added up to more than 1.3 million cars.

e34
Image: Official BMW release.

5. E39 (1995 – 2002)

The best-looking, the best-loved, and probably the best of the 5 Series lineage, the E39 debuted at Frankfurt in 1995 and remained in service until 2003. In between, a mid-life refresh in 2000 helped to keep the model up to date. The highlight of the E39 was its superbly engineered lightweight chassis which boasted significantly increased stiffness over the E34.

Extensive use of light-alloy continues under the hood, with a range of all-aluminium powerplants called on for propulsion. Different powerplant sizes dictated the need for two distinct forward axle designs. Models using the smaller six-cylinder engines feature rack & pinion steering together with an all-aluminium front subframe. The V8 models, which include the M5, carry on with recirculating ball steering.

Powering the M5 of this generation is the 4,941cc S62B50 V8 with Double VANOS rated to produce 400hp @ 6,600rpm and 500Nm @ 3,800rpm. It is mated to a Getrag 6-speed manual transmission sending power to the rear wheels. Unlike the E28 and E34 versions of the M5, the E39 M5 was not hand built, but simply rolled off a standard production line alongside the run-of-the-mill 5 Series.

e39
Image: Official BMW release.

6. E60 (2003 – 2009)

Perhaps the most controversial one of them all. The opinion-polarizing E60 was penned by the evocative Chris Bangle, whose flame-surfacing touch alienated BMW fan after BMW fan in its early days. Nevertheless, the controversial styling does not distract from the technical excellence that lies under the skin, first gen iDrive not withstanding

Rock-solid underpinnings and smooth revving engines ensured that most versions of the E60 were plenty of fun to drive. Early versions had questionable ergonomics, though the problems were mostly fixed during its mid-life update. Later versions even incorporated EfficientDynamics goodies such as Brake Energy Regeneration, gearshift point indicator, and on-demand ancillaries to keep fuel consumption down.

On top of the range is once again the M5, which in this iteration, features an F1-inspired 5.0-litre V10 that just revs and revs. Displacing 4,999cc, the M5’s S85B50 breathes naturally and produces 507hp at a stratospheric 7,750rpm. Max torque of 510Nm is churned out 6,100rpm, confirming its high-revving characteristic. It is mated to BMW’s 7-speed SMG-III sequential manual transmission, though North American models are offered with the option of a 6-speed manual.

Though almost universally ‘banged’ for the way he styled the E60 during the model’s early days, Bangle can rightfully feel himself vindicated as the model went on to become world’s best-selling car in its segment from 2005 to 2008. In fact, now people are getting so used to his designs, we have read comments on how the upcoming F10’s design seemed to lack the E60’s drama. How times change…

520d

7. F10 (2010 – )

After a generation of flame-surfacing by Bangle, the F10 marks BMW’s return to a more toned down era of styling. The latest 5 is developed in parallel with the current generation F01 7 Series, from which a great many goodies were lifted over. BMW had earlier unveiled the F07 5 Series Gran Turismo, which gave us a preview of the F10’s styling and available engine options. Whatever the folks at BMW may say, this is a 5 Series hatch, and is offered with three model options – 535i GT, 550i GT, and 530d GT.

The sedan, launched a few months after the GT, had a wider range of petrol and diesel engines. Petrol power can be delivered in either V8 format (550i), straight-six with twin-scroll turbocharging (535i), or straight-six with natural aspiration (528i & 523i). Two diesel engines are on offer, a 2.0 four-cylinder in the 520d, or a 3.0-litre six-cylinder offered in two states of tune in the 525d and 530d. Six-speed manual transmissions are offered as standard, with an all-new 8-speed auto offered as an option.

The 523i and 528i both use the highly advanced 2,996cc N53 B30 inline-6 engine in different states of tune – 204hp & 258hp respectively. This engine features direct injection technology, and has been deemed unsuitable for markets which have high-sulphur fuel (read: us).

For the Malaysian market, the F10 will be offered as the 523i and the 535i. Official specifications released on BMW Malaysia’s website shows identical specifications to the European counterparts for the 535i. The 523i will be offered with the venerable 2,497cc N52B25 straight-six currently seeing action in the E60 523i and 525i. For its application in the F10, BMW has tuned the N52 to offer comparable on paper performance to the 3.0-litre N53 that powers the Euro-spec 523i.


Image: Official BMW release

KON

See also:
- Facelift at No Extra Cost – by Chips (8/5/2001)
- BMW 530i Now in Auto Bavaria Showrooms – by Chips (4/12/2001)
- BMW 5-Series is 30 Years Old – by Chips (10/9/2002)
- BMW 530d – by Chips (15/3/2004)
- BMW 530d – Clean Diesel Power & Muscle Car – by YS Khong (8/10/2004)
- BMW M5 – Muscle Car of the New Millennium – by YS Khong (26/12/2004)
- BMW 525i Tested – by YS Khong (27/2/2005)
- BMW 523i – High Speed Cruiser – by YS Khong (1/11/2005)
- Autoworld Blog >> Blog Archive >> History: BMW 7-series – by TheGunner (14/1/2009)
- Stretching It…. (BMW 320d & 520d) – by KON (14/11/2009)
- Autoworld Blog >> Blog Archive >> BMW 5-series (F10) unveiled – by KON (29/11/2009)
- A travelogue with the BMW 520d – by KON (28/12/2009)
- BMW 520d – Executive Ride, Diesel Economy, Great Driving! – by YS Khong (26/2/2010)
- BMW wraps up E60 5 Series SKD programme in Kulim – by KON (23/4/2010)

Talk about it: F10 5 Series

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Auto Bavaria to hold parts & accessories sale on 3/4/2010

Friday, April 2nd, 2010

This weekend, on Saturday, 3 April 2010, in conjunction with the Malaysian F1 GP, Auto Bavaria will be having a parts and accessories sale at its Glenmarie 4S centre. On offer are various parts, accessories, and merchandise for BMW, MINI and BMW Motorrad. Legacy merchandise of the BMW Sauber F1 Team are also available for sale.

According to Dean Brigham, Managing Director of Auto Bavaria, “Ever since we opened our 4S centre in Glenmarie, the support and response that we received from our customers have been tremendously overwhelming and encouraging, with more than 100,000 service customers walking through our doors since the opening of our facility. As such, we wanted to give back to our customers for their loyalty and support, and saw the opportunity to coincide this initiative with the Formula 1 Grand Prix in Malaysia, as our way of saying a big thank you to our customers.”

The sale will be conducted at Auto Bavaria’s Glenmarie 4S Centre located at 3A, Persiaran Kerjaya, Seksyen U1, Glenmarie from 9.00 am to 1.00 pm. However, customers are advised to go early as the sale is subject to the availability of stocks.

merchandise

KON

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Picture Gallery: 8th KL Vintage & Classic Car Concours (27/3/2010)

Sunday, March 28th, 2010

While covering the Petronas Pit Pulse event at Jalan Binjai, KLCC, KON came across the 8th KL Vintage & Classic Car Concours organized by KL City Hall. The show attracted the participation of 65 classic vehicles from various years between 1922 to 1985. Some of them were real beauties, and our man couldn’t help from snapping away. Here are pictures of the show’s participating cars.

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1. 1922 Hot Rod Model T

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2. 1928 Austin Seven Chummy

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3. 1931 Ford Model A Tudor

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4. 1936 Rolls-Royce 20/25

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5. 1937 Mercedes-Benz Cabriolet

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6. 1938 McLaughlin-Buick Limited 90L

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7. 1939 Alvis 12/70

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8. 1947 MG YA

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9. 1947 MG TC

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10. 1951 Bentley Mk IV

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11. 1954 MG TF

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12. 1954 Packard Clipper De Luxe

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13. 1955 Austin A30

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14. 1956 Mercedes-Benz 190 SL

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15. 1957 Triumph TR3

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16. 1957 Mercedes-Benz 190 SL

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17. 1958 Mercedes-Benz 220 SE Ponton

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18. 1959 Mercedes-Benz 220 S

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19. 1959 Chevrolet Bel Air

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20. 1959 Cadillac Coupe de Ville

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21. 1960 Triumph TR3A

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22. 1960 MGA 1600 Roadster

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23. 1961 MG Midget

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24. 1962 Chevrolet Corvette C1

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25. 1962 Jaguar E-Type Series I

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26. 1962 MGA MK II

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27. 1963 Datsun Fairlady

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28. 1963 Volvo P1800 Sports

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29. 1963 Jaguar Mark II 3.4

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30. 1964 Alfa Romeo Giulia Spyder

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31. 1964 Singer Chamois

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32. 1965 MGB Roadster

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33. 1965 Jaguar Mk II Saloon 2.4-litre

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34. 1965 Mercedes-Benz 230 SL

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35. 1965 Volvo 122S

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36. 1966 Mercedes-Benz 250 SE Convertible

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37. 1966 Jaguar Mk II Saloon 2.4-litre

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38. 1967 Volkswagen Fastback Type 3

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39. 1967 Jaguar E-Type OTS

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40. 1968 Peugeot 204 Cabriolet

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41. 1968 Mercedes-Benz 600

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42. 1969 Opel GT 1900

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43. 1969 Mercedes-Benz 300 SEL

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44. 1970 Mercedes-Benz 230 SL

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45. 1970 Ford Capri Mk I

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46. 1971 Mercedes-Benz 280 SE 3.5 Coupe

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47. 1971 Mercedes-Benz 280 S

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48. 1972 Volkswagen Karmann Ghia

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49. 1973 Ferrari Dino

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50. 1973 Jaguar E-Type V12 Series 3 OTS

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51. 1973 Triumph Stag Mk 2

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52. 1973 Volvo Sports

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53. 1974 Ford Escort 1100 XL

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54. 1974 Mercedes-Benz 280 SLC

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55. 1980 Panther Kallista

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56. 1981 Citroen 2CV 6

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57. 1982 BMW Baur

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58. 1982 Rolls-Royce Carmague

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59. 1983 Alfa Romeo Spyder 2.0-litre

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60. 1983 Lamborghini Countach & 1984 Lamborghini Countach 5000 S

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61. 1985 Mercedes-Benz 230 Gelanderwagen

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Talk about it:
- Autoworld ForumClassic Cars8th KL Vintage & Classic Car Concours (27/3/2010)
- Autoworld ForumMotorsportsFormula 1Petronas Pit Pulse (27/3/2010 – 4/4/2010)

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BMW Concept 5-series ActiveHybrid set for Geneva debut

Tuesday, March 2nd, 2010

Following up on the their earlier efforts at hybrid technology, namely the ActiveHybrid X6 and the ActiveHybrid 7, BMW is set to have twin propulsion powering the F10 5-series as well. Pencilled for a Geneva Motor Show 2010 debut, the lengthily-named BMW Concept 5-series ActiveHybrid features a twin-turbo straight six teamed up with a 40kW (54hp) electric motor, and an 8-speed automatic transmission.

P90057225

Where the ActiveHybrid versions of X6 and 7-series received the 4.4-litre N63B44 twin-turbo V8 petrol engine, the ActiveHybrid 5 (ed: We know BMW will eventually use this name when it goes to production, so we shall take some liberties here) will instead be getting a twin-turbo straight six. Official BMW literature has yet to identify the engine, but Autoblog.com claims that it is the 2,979cc N55B30 direct injection motor that powers the F10 535i.

P90057226

To help lower urban consumption and emission figures, BMW has engineered the ActiveHybrid 5 Concept to be capable of all-electric motoring besides being equipped with Auto Start/Stop.

Mechanically, the 54hp electric motor sits in between the petrol engine and the 8-speed auto, with an automatic clutch serving as connection between the two engines. A high-voltage battery pack powers the motor, which doubles up as a generator in overrun and braking. It is encased in a special high-strength casing near the rear-axle to satisfy Munich’s chronic obssession with weight distribution.

P90057463
N55B30 mates with electric motor here.

As you would expect the electronics that go into this car makes for lengthy reading. We’ll leave it to you to decide if it’s desirable, but the energy management system of the ActiveHybrid 5 Concept goes as far as trying to predict future driving conditions using data from the engine & chassis electronics, driving aid sensors, and even the navigational computer. Based on its prediction, the system pre-coordinates energy allocation to various systems to best suit the predicted driving conditions. BMW claims that this feature is able to extend cruising range on electric power by up to 30%.

P90057460
Still rear wheel drive. Still very much BMW.

KON

See also: Autoworld Blog >> Blog Archive >> BMW 5-series (F10) unveiled

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BMW Vision EfficientDynamics concept confirmed for production?

Tuesday, February 2nd, 2010

The BMW Vision EfficientDynamics concept, unveiled at the 2009 Frankfurt Auto Show, has been green-lighted for production with 2013 being the targeted launch date. Website insideline.com, reports that a senior source in BMW management has revealed to them that ‘the plug-in pure hybrid 2+2 concept car rolled out in September at the 2009 Frankfurt Auto Show is earmarked for production. No ifs, ands or buts’.

P90047141
It’s a go for production.

BMW is still deciding on the car’s eventual production volume, which should fall between 5,000 to 10,000 units. The basic frame and powertrain of the concept will be carried over to production, but, says the source, again quoted by insideline.com,  “there will be less of the synthetic glass and more solid structure added to the final design.”

Powering the BMW V-ED concept is a three-cylinder diesel engine working in tandem with two electric motors. The results are quite spectacular – 356hp and 800Nm being the end products. According to BMW claims, this is good enough to demolish the century sprint in 4.8 seconds en route to a limited V-max of 250kph. Claimed consumption and emission figures impress further: FC – 3.76 litres/100km, CO2 – 99 g/km.

P90047148
… but question remains, how much of this will be left?

Oh, and as a parting shot, “and that name that the marketing people forced on us,” says insideline.com’s mole, “that’s going to change for sure.”

KON

Source:
- 2013 BMW: Vision EfficientDynamics Is a Goinsideline.com
- BMW Vision EfficientDynamics Concept Confirmed for Production in 2013WorldCarFans.com

Pictures
- BMW press release

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350hp BMW M1 in the works?

Friday, January 8th, 2010

British magazine Autocar, in a report also quoted by BMWBlog, has recently reported that development of an M version for the BMW 1-series coupe has just been greenlighted, with possible production set to commence in 2011/2. Though BMW have long denied that they would ever build an M version of the 1-series, they were persuaded to change their minds due to ‘overwhelmingly positive response’ from recent customer clinics. Why BMW ever thought that this model would not sell is anyone’s guess.

Autocar also quoted BMW M division boss Kay Segler as saying, “I want to set a clear signal that our products are financially accessible, ” further adding that, “With the modular production processes in place at BMW, it is possible to create performance cars that customers can not only dream about owning but also realistically afford.”

Inspiration of the car is said to be derived from the 1-series Tii concept unveiled in the 2007 Tokyo Motor Show, which means that it’s a safe bet that the show car’s design cues will be carried over almost wholesale. Naming of the new car is still uncertain, as it remains to be seen if BMW will resurrect a nameplate last used in the only mid-engined supercar in the car’s history. BMW M1, BMW 1-series M, BMW 1M, take your pick.

motor3_
BMW 1-series Tii concept. (Source: BMWBlog)

Autocar further reports that the 1-series M will be powered by the 2,979cc N55 B30 twin-scroll turbo direct injection straight six used in the 535i GT, and the new F10 535i. Targeted output figures for the M car are reported to be in the region of 350hp & 420Nm, up from 306hp & 400Nm in its standard applications. In comparison, the naturally aspirated 3.2-litre S54 B32 used in the E46 M3 produced 338hp @ 7,900rpm and 365Nm @ 4,900rpm. The 4.0-litre S65 B40 V8 of the E90 M3, meanwhile, is rated to produce 414hp @ 8,300rpm and 400Nm @ 3,900rpm.

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Artist’s impression of the 1-series M. (Source: Autocar)

Transmission is speculated to be a 6-speed twin clutch transmission, one less than the M3’s 7-speed M-DCT, though I’d like nothing more than a good old-fashioned 6-speed manual. The basic architecture of the 1-series chassis is set to remain, but expect the M guys to do some intense tweaking. As Segler said, “We’re aiming to make it a lot more dynamic than the standard 135i.”

Interesting news to start the year, eh?

KON

Source:
- BMWBlog
- Autocar

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Christmas Joy with BMW

Wednesday, December 2nd, 2009

Official Press Release from BMW Malaysia

This Christmas, BMW is spreading JOY with Christmas@BMW, an ‘Open House’ event at all its dealerships in the country.

Held over the weekend of the 5th and the 6th of December 2009 from 10:00am to 6:00pm, the event will see BMW give away an iPod Touch (8Gb) with BMW USB Connectors with the purchase of a BMW 3 Series; a portable DVD tablet with the purchase of a BMW 5 Series as well as additional offers for the BMW X5 xDrive30i whilst stocks last.

Also up for grabs for early birds to the dealerships will be special showroom surprises in the form of lifestyle and merchandise vouchers from BMW, Sauber BMW F1 Team sunshades as well as limited edition BMW notebooks which will be decorated on a 9ft Christmas Tree in all BMW dealerships.

Aside from the wide range of BMW cars to test drive, visitors can also expect a day of fun-filled activites for the whole family with activities such as Door Hanger designing and colouring activity as well as Christmas Card making competitions.

All dealerships will also be serving a sumptuous Christmas meal spread.

Geoffrey Briscoe, Managing Director, BMW Malaysia Sdn Bhd, in speaking about the Christmas@BMW event said, “To us at BMW, Christmas is a special time for giving and sharing amongst our family members and loved ones. This is exactly what we are doing with our Christmas@BMW dealership events – giving and sharing with our customers!”

He added that the end of the year which is the holiday season is also the time when most people will be paying particular attention to their cars as it is the season for travel.

“At this time of the year, when car checks are particularly important before long travels, what other better way could someone spend their time checking their BMWs than to spend it with friendly, familiar faces from their BMW dealership.” said Briscoe.

Xmas Image

See also:

Autoworld Blog >> Blog Archive >> Showroom Experience: The Joy Factory @ Auto Bavaria Glenmarie
Autoworld Blog >> Blog Archive >> Showroom Experience: The Joy Factory @ Auto Bavaria Sg Besi
Autoworld Blog >> Blog Archive >> BMW Performance Drive
Autoworld Blog >> Blog Archive >> Showroom Experience: A Tale of Two Showrooms
Autoworld Blog >> Blog Archive >> Brief Test Drive: E90 BMW 323i

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